Step 1: Context Analysis
- Mission and Program Overview:
- The Eccles MBA emphasizes experiential learning, leadership development, and innovation, aiming to prepare students for dynamic and impactful careers.
- The program promotes collaboration, community involvement, and global readiness, reflecting core social capital principles.
- Key Features:
- Leadership development initiatives include hands-on projects and personalized coaching to foster leadership rooted in collaboration and trust.
- Professional networking opportunities are embedded in the program through partnerships with Utah’s thriving business community.
- A focus on cross-functional collaboration prepares students to build networks across industries and roles.
- Community and Culture:
- The program highlights a culture of inclusivity and teamwork, fostering relationships built on shared values and trust.
- Connections to the Utah business ecosystem and access to an engaged alumni network enhance professional networks and career prospects.
Step 2: Content Analysis
- Explicit Mention of Social Capital Themes:
- Frequent references to collaboration, leadership, and community engagement reflect an emphasis on building relational capital.
- The use of terms like “connections,” “networking,” and “mentorship” highlights the importance of creating meaningful relationships.
- Implicit Demonstration of Social Capital Values:
- Trust-Cooperation Complex: Team projects and small class sizes promote collaboration and trust.
- Shared Values: The program’s focus on inclusivity and innovation fosters a cohesive community.
- Ego-Network Ties: Industry partnerships and alumni networks provide structured pathways for building professional connections.
- Node Positioning: Students are positioned to connect with key players in Utah’s vibrant business community.
- Key Social Capital Variables Observed:
- Leadership Development: Opportunities for leadership coaching and experiential learning enhance students’ ability to foster networks within teams.
- Industry Engagement: Strategic partnerships with local businesses create valuable connections for career advancement.
- Community Focus: Emphasis on teamwork and collaboration supports the development of strong relational capital.
Step 3: Meta-Analysis Insights
- Strengths:
- The program’s local business connections provide a unique advantage for students seeking professional networks.
- Small class sizes and collaborative projects foster deep relational ties among students and faculty.
- Leadership coaching and experiential learning initiatives offer tangible avenues for social capital growth.
- Gaps:
- Greater emphasis on global opportunities could enhance cross-cultural social capital for students pursuing international careers.
- Explicit integration of social capital concepts into the program’s branding and curriculum would strengthen its market appeal.
Preliminary Social Capital Score:
- Website Accessibility and Clarity (8/10): The website clearly outlines program benefits, but could provide more details on networking outcomes.
- Explicit Mention of Social Capital Themes (22/30): Collaboration, leadership, and networking are well-highlighted, though not framed as social capital.
- Implicit Demonstration of Social Capital Values (27/30): The program’s emphasis on teamwork, community, and industry engagement strongly supports social capital principles.
- Innovation in Social Capital Development (19/20): Leadership coaching and integration with the local business ecosystem stand out as innovative approaches.
- Community Engagement and Alumni Integration (9/10): The program’s connections to Utah’s business community and alumni network offer robust networking opportunities.
- Total Score: 85/100
Recommendations for Eccles School of Business MBA Program:
- Highlight Social Capital as a Core Value: Frame the program’s collaborative culture, leadership development, and business partnerships as drivers of social capital growth.
- Expand Global Opportunities: Introduce global immersion programs or partnerships with international organizations to enhance students’ global social capital.
- Develop Measurable Social Capital Metrics: Incorporate tools to track and highlight students’ social capital development throughout the program.
Enhance Alumni Integration: Create structured mentorship programs that connect current students with alumni in leadership positions.
